Oxford Street - Wikipedia, the free encyclopedia
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The promoters were the New West End Company, which represents retailers and property owners in Oxford Street, Bond Street and Regent Street. Oxford Street ...West End of London - Wikipedia, the free encyclopedia
en.wikipedia.org/wiki/West_End_of_London - Cached
Night entertainment in Leicester Square - a heart of the West End. ... centred on Oxford Street, Regent Street, and Bond Street; or, less commonly, to the whole of ... The annual New Year's Day Parade takes place on the streets of the West End.
倫敦市中心知名的購物區─牛津街，今天晚間封街舉行點燈儀式，在知名歌手勁歌熱舞帶動下，兩萬多名民眾如痴如醉，熱鬧準備迎接耶誕節。
今年是牛津街第53年舉行耶誕裝飾點燈儀式，30萬顆彩燈閃耀，令人感受到即將來臨的耶誕佳節氣氛，街上數十家商店預估在耶誕採購旺季賣出價值超過10億英鎊的商品。
晚間的表演由前「接招」（Take That）合唱團團員威廉斯（Robbie Williams）與歌唱冠軍路易斯（Leona Lewis）等人接力演出，雖然氣溫不到攝氏5度，台下觀眾隨著音樂熱情搖擺，氣氣超嗨。
威廉斯說，今天晚上的活動很精彩，觀眾也很棒，很高興能參與迎接耶誕節的慶祝活動。
活動籌辦單位新西區（New West End）公司發言人泰瑞爾（Jace Tyrrell）表示，今晚耶誕節正式在牛津街登場，所有的商家都準備好歡迎來自倫敦、英國乃至全球各地的消費者，這將會是令人興奮的一年。
長達1英里左右的耶誕節裝飾燈費用，是由牛津街上的商家出資，使用LED燈泡，可以較傳統燈泡節省75%的電力，符合環保。
今年是牛津街第53年舉行耶誕裝飾點燈儀式，30萬顆彩燈閃耀，令人感受到即將來臨的耶誕佳節氣氛，街上數十家商店預估在耶誕採購旺季賣出價值超過10億英鎊的商品。
晚間的表演由前「接招」（Take That）合唱團團員威廉斯（Robbie Williams）與歌唱冠軍路易斯（Leona Lewis）等人接力演出，雖然氣溫不到攝氏5度，台下觀眾隨著音樂熱情搖擺，氣氣超嗨。
威廉斯說，今天晚上的活動很精彩，觀眾也很棒，很高興能參與迎接耶誕節的慶祝活動。
活動籌辦單位新西區（New West End）公司發言人泰瑞爾（Jace Tyrrell）表示，今晚耶誕節正式在牛津街登場，所有的商家都準備好歡迎來自倫敦、英國乃至全球各地的消費者，這將會是令人興奮的一年。
長達1英里左右的耶誕節裝飾燈費用，是由牛津街上的商家出資，使用LED燈泡，可以較傳統燈泡節省75%的電力，符合環保。
West End luxury brands see Games boost
The British luxury goods company Mulberry is among those benefiting from well-heeled visitors to the Olympics
London's
West End retailers saw a 13.5% year-on-year increase in customers
visiting its shops on the day of the Olympic Triathlon, led by luxury
brands.
Experian, which is tracking London's weekly footfall
throughout the Olympics, said the event brought spectators away from
Stratford and into the city's main shopping districts on Tuesday 7
August.Those spectators "subsequently dispersed into nearby shops", said Experian.
Retail figures throughout the first few days of the Games showed a decline in performance, and retailers bemoaned the lack of traffic and shoppers in central London.
But the signs are that this is improving in the second week of the Games, and it is the West End's luxury brands that are supporting sales.
While Experian said that the West End saw a 13.5% uplift in footfall on the day of the Triathlon, East London - the area that is home to the Games and the new Westfield shopping centre - saw footfall shrink 8.3% year-on-year on that day.
British luxury The West End stretches from the northern bank of the Thames river, at Victoria Embankment, through Piccadilly Circus and Oxford Street, to the Eastern boundary of Hyde Park.
Continue reading the main story
“Start Quote
Helen Dickinson KPMGIt's likely that any blip of benefit the games bring will be short lived”
It is home to 2,500 restaurants
and bars, 2,000 shops, according to the West End Partnership, which
clubs together the various property firms and business operators
covering the area.
Mark Henderson, director for Walpole, an association of
British luxury brands including Mulberry and Alexander McQueen - many of
whom are based in the West End - told the BBC that footfall across
luxury brands in the West End increased by 13.1% in the first weekend of
the Games. "It is rebuilding, though it is hard to compare year-on-year because it was this time last year that the London riots were going on," Mr Henderson said.
Mr Henderson added that luxury brands, especially identifiably British ones, have been doing "very well over the Olympics so far".
He believes that has been driven by wealthy American and Chinese tourists in London for the Olympics, and that high-end gifts such as bag, jewellery and watches are proving popular throughout the Games.
'Exclusive' Mr Henderson's views are supported by Jace Tyrrell, director of communications for the New West End Company, an organisation that promotes business in the West End.
"We are seeing a lot of people coming into town to go shopping after being at the Olympics. It helps a lot that the Tube is running later throughout the Games," said Mr Tyrrell.
"And luxury goods are doing well in pockets - those travelling here with Olympic sponsors, or International Olympic Committee VIPs for example, are quite happy to go shopping in Mayfair to find exclusive pieces - high revenue pieces. The Burberry bag or a pair of designer shoes," he added.
"I would say between luxury goods and bread-and-butter goods, luxury is doing slightly better in the West End."
Quiet transport Experian's data showed that footfall in all London stores on the day of the Olympic opening ceremony was 10.4% down year-on-year, and dropped further to 11.7% the day after, a Saturday.
Continue reading the main story
Olympics coverage online
- From the BBC:
- London 2012: All Olympics news
- Sport: Reports, reaction, news
- Weather: UK five-day forecast
- Official Olympic travel links:
- Traffic and travel in London
- Travel info for other Games locations
- Traffic updates via Twitter @GAOTG
Whereas everyday retailers in
London have complained that the Olympics has hurt their business, luxury
goods retailers are not as reliant on high footfall.
Some even think that the far quieter tube and bus journeys
locals are enjoying - as commuters heed Transport for London warnings to
change their travel habits during the Games - encourage those seeking a
high-value purchase into the Mayfair, Park Lane, Bond Street and
Chelsea enclaves where luxury retailers reside.That said, New West End Company's Jace Tyrrell expects Bond Street and Regent Street - the latter a more accessible but still higher-end shopping street to the former's iconic designer boutique destination - to both do well in the second half of the Games.
"We know that it's the trend for sales to pick up in the second half of an Olympic games, as athletes complete their Games," says Tyrrell.
"We expect to see athletes coming into town to catch a show and to get some shopping then."
Walpole's Henderson expects the UK luxury sector as a whole to grow by 8.5% for the full year 2012, and adds that "most of the Olympic uplift will be in the years after the Olympics, if we follow the trend of the Beijing Olympics," said Mr Henderson.
But Helen Dickinson, head of retail at accounting firm KPMG said it was "doubtful" the lacklustre retail performance at the start of the Games would improve.
"Early expectations that the Olympics will raise retailers' fortunes look to be wide of the mark. Central London's retailers are already being hit hard by shoppers actively avoiding the capital. It's likely that any blip of benefit the games bring will be short lived," said Ms Dickinson.
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